Why do you recommend coaching over hiring someone to do things for me?
You know your business better than anyone else on the planet, including me. When I coach you, we will capitalize on this to get you to your marketing goals faster and with less cost. Hiring someone may seem easier, but it takes time to get someone intimately familiar with your business and that’s time you pay for. When I coach you, I’ll teach you how to discover why customers want to do business with you.
Can you guarantee success in our marketing?
There is an inherent amount of risk in any business venture. No one can accurately predict success. Those that do are most likely scamming you. When we work together we will treat your project as a living entity and make changes as we go... which is how good marketing should work. I will also tell you point blank if I believe an idea is not worth the risk.
What types of businesses do you specialize in?
I have worked with hundreds of small businesses from startups to established multi-generational businesses. I tend to specialize in businesses and organizations that connect directly with consumers as my background is focused on consumer psychology and decision making.
Do you work with not-for-profit companies?
I do. I have sat on the board of directors for two non-profit foundations and have worked extensively in education and the promotion of educational programs for non-profit and government entities. There is a slight shift in focus from selling a product to selling an idea and the underlying reasons why a consumer would want to participate compared to a for profit business.
How much does it cost to work with you?
I have set coaching plans with clear outlined goals. Most clients find that they can accomplish measurable improvements to their marketing for under $1000. Still many clients find that having a marketing expert readily available by phone, email or text is invaluable and are happy to spend under $200 a month for regular meetings and advice.
Will you work with our staff?
Absolutely! Though I always recommend that company owners are there for initial coaching sessions so that they understand the job and tasks at hand and learn how to measure the success of their efforts.
How do you work with clients?
I’m located in New Albany, Ohio (a suburb of Columbus). While I’m always happy to meet clients and see their business, modern technology such as conference calls, live video and screen sharing has made it so that distance is irrelevant to working together.
Can you help us raise capital/funding?
I will help you prepare your plan for fundraising or a business plan to attract investors. I do not do fundraising directly for organizations nor am I available as a venture capital source.